It's not uncommon for a brand to tinker with their mascot. In fact, every few years companies tend to roll out an updated mascot with new, fresh colors. In the case of Chuck E. Cheese, they took their old rat/mouse/whatever and made him lose weight to give the illusion that they're a healthier establishment. The […]

The evolution of Cheetos mascot Chester Cheetah
0 comments by David Rogers on 3/29/2013