Castrol Edge’s ‘The Fate of the Furious’ tie-in is somehow ambitiously dull

Virtual reality. Explosions. Tanks. Michelle Rodriguez. What do these things all have in common? They’re all exciting and entertaining. So, how did the Castrol Edge advertisement make them all seem so dull? Castrol Ice teamed up with The Fate and Furious to create a unique driving trial. In theory, it sounds awesome. “In a world-first stunt staged […]