Rudy Gay, DeAndre Jordan and Amar'e Stoudemire abandoned the court and became delivery men for an ad promoting the NBA's new online source for game tickets. Wearing their full NBA uniform, the players faced adversity as they attempted to deliver tickets to basketball fans. Broken elevators, bad weather and some bad driving couldn't prevent tickets from being delivered "straight from the source."
Fun ad. This spot reminds us of the successful This is SportsCenter ads we talk about pretty regularly. Place an athlete in uniform in an unexpected situation or environment and you have a formula for instant comedy.