Would you pay more for a miniature, adorable cans of Pepsi? While most of you might say no, the truth is that Pepsi knows enough of you out there actually would. The cans have been around for a long time for a variety of brands and flavors, but now Pepsi is throwing their miniature hat into the ring.
How are they positioning themselves in the miniature soda market? Apparently with Cuba Gooding Jr. and a bunch of movie quotes. Yeah, we don’t get it either.
http://youtube.com/watch?v=OCXr7ECpGQg
Movie quotes are fun. They’re not quite as fun when they’re used in a cringe-inducing manner. Alas, the same minds who will find this commercial amusing or convincing are probably the same people who will be spending more money for less product all because it comes in a tiny package.