Snickers: Australian construction workers shout empowering messages

You’re not you when you’re hungry. That’s been the message we’ve seen from Snickers for quite some time, but now the company has brought the message to life in an interesting Australian stunt. Here some Aussie construction workers ditch their stereotypical catcalls and whistles and instead shouted empowering statements to the women below.

http://www.youtube.com/watch?v=0gjsoSY18kg

It’s kind of interesting seeing Snickers bring their concept to life, but it’s kind of sad that the version of the construction workers which is supposed to be so outlandish is one that complements and builds up females.

About David Rogers

Editor for The Comeback and Contributing Editor for Awful Announcing. Lover of hockey, soccer and all things pop culture.

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