This is SportsCenter ad reveals the identity of the Super Bowl sharks

You could devote an entire marketing class to the This is SportsCenter commercials. The latest proves how you can take a rather simple concept and turn it into something brilliant if you act fast enough.

This ad reveals who were in those infamous shark costumes at the Super Bowl.

It all makes so much sense now.

About David Rogers

Editor for The Comeback and Contributing Editor for Awful Announcing. Lover of hockey, soccer and all things pop culture.