At the beginning of the MLB season, ESPN released a This is SportsCenter commercial featuring reigning National League MVP Andrew McCutchen of the Pittsburgh Pirates. The commercial is simple, and McCutchen says just five words in the ad. McCutchen’s “plunder the lox” line is on the road to being one of the great quotes in […]

The Pittsburgh Pirates are taking advantage of an ESPN-provided marketing opportunity
0 comments by Joe Lucia on 5/12/2014