0 comments by David Rogers on 12/21/2012
Today is December 21st. Unless you've been hunkered down in a bunker, you're likely aware that today is the final day in one of the cycles of the Mayan calendar. So far, we're all still here to tell the tale. Why were we able to survive yet another catastrophic event? Was it because this was […]
0 comments by David Rogers on 12/20/2012
Brace yourself – Dick Vitale will be doing Wendy's commercials in the very near future. According to a recent article in Sports Business Daily, Wendy's has signed Vitale on to do television and radio commercials that will appear in seven cities, including New York, Boston and Philadelphia. Vitale will specifically be promoting the "Baconator" and […]
0 comments by David Rogers on 12/19/2012
Product placement is a delicate art. The goal is to have the product in view in the given TV show or movie but not placed so obviously that it takes away from the content in which it appears. Product placement works the best when it's nearly subliminal. The viewer has seen it, they know they've […]
0 comments by David Rogers on 12/18/2012
Turkish Airlines was recently named the "Best Airline in Europe" for the second consecutive year. Fortunately, the folks in charge of placing their advertisements aren't the same ones running the airline. Yikes. Someone made a pretty big mistake here. It's pretty obvious that this ad was supposed to show the place flying into the sky […]
0 comments by David Rogers
We're all familiar with the Madden curse. Seemingly every year the player(s) featured on the cover of EA's Madden NFL video game goes on to suffer a disappointing season. The Madden curse is one of the most reliable and consistent "curses" in existence. It's also barely a story now that it has proven itself year […]
0 comments by David Rogers on 12/17/2012
What happens when the Cooking Channel tries to get edgy? The best answer might be this awful commercial for "Bitchin' Kitchen" you see below. http://youtube.com/watch?v=iELyAABb_U4 Nadia G, star of "Bitchin' Kitchen" on the Cooking Channel (Yes, that is the shows real name) brings energy and attitude to the kitchen, but mostly she'll just be bringing […]
0 comments by David Rogers on 12/13/2012
We've all been there. You're watching your favorite television program at a respectable volume. Suddenly, they cut to commercial only to have the volume seemingly doubled. You franticly turn the volume down, trying to not be blasted out of your seat. These days might be over thanks to the FCC. The "noise" of TV commercials […]
0 comments by David Rogers on 12/11/2012
At the end of November Foot Locker released an incredible ad with Kyrie Irving, showing what happens during one of those huge, cinematic dunks. How did the company decide to follow up their recent success? The answer is one part Ricky Rubio, one part backyard wrestling and several parts awful. http://youtube.com/watch?v=Xufn__4y9_g?rel=0 What a blown opportunity […]
0 comments by David Rogers on 12/10/2012
Did you grow up watching Rugrats? If not, this post might go a bit over your head. However, if you enjoyed the classic Nickelodeon cartoon than this ad from Pier 1 might sound a bit familiar. http://youtube.com/watch?v=Hp054wMmqK8?rel=0 My first impulse was to rip this ad on how annoying it might be on repeated viewing. Smooshed. […]
0 comments by David Rogers on 12/9/2012
Dr. Pepper claims to have a unique, bold taste. They also have a pretty unique and bold advertising strategy – one that often doesn't make much sense. From commercials where everyone claims to be unique despite wearing the same shirt to a product – Dr. Pepper 10 – that specifically ignores females, it's pretty clear […]
0 comments by David Rogers on 12/6/2012
Legos are awesome. That's really all that needs to be said. With that in mind, it's pretty difficult to write a negative piece on the beloved childhood toy. These print ads were created by a French advertising agency in an attempt to show that as long as you're creative, it's acceptable to get into some […]
0 comments by David Rogers on 12/3/2012
Star Trek Into Darkness has released a new poster promoting the new film that's slated to be released in May of 2013. The poster, seen above, seems pretty familiar doesn't it? The first film that comes to mind is The Dark Knight Rises, which had a poster nearly identical to the Star Trek poster above. […]
0 comments by David Rogers
Little Caesars is one divisive pizza chain. Some people love it while some absolutely hate it. Very few individuals fall anywhere in the middle. The chain's latest ad, one titled "Mime", is based around a pretty noteworthy selling point. Unfortunately, it's clouded behind some of the worst, and frankly stupidest, execution. http://youtube.com/watch?v=6kPpPUtFvQo?rel=0 The father, a […]
0 comments by David Rogers on 11/30/2012
The minds over at Coca-Cola are trying something a bit different this Holiday season. In the past we've always seen Coca-Cola trucks, decked out in lights, traveling through a picturesque snowy landscape. This year we still see one of their trucks but instead of bringing Holiday cheer it delivers an enormous, Santa Claus marionette that's […]
0 comments by David Rogers on 11/29/2012
Mapfre Pension Plans is one of the largest insurance companies in Spain. In a recent print campaign, the company wanted to show people that retirement is approaching fast and how time passes more quickly than you might think. The result, the posters seen in this post, are effective in making the viewer feel […]
