0 comments by Liam McGuire on 6/2/2017
If Burger King wants to land a successful launch in Belgium, it might be wise to suspend their first ad campaign which bizarrely pokes fun at the Belgian royal family. Somehow, Burger King managed to piss off King Phillippe of Belgium by running an ad campaign website that forces users to pick “who is the king?” […]
0 comments by Liam McGuire on 4/18/2017
Genius marketing or invasive marketing ploy? That’s the big question surrounding Burger King’s controversial new ‘Connected Whopper’ Ad. Burger King’s latest campaign has drawn both criticism and praise for its blatant attempt to take over Google voice-controlled devices. In the spot, an employee says he can’t explain what the Whopper was in the parameters of […]
0 comments by Liam McGuire on 2/13/2017
Burger King Israel is getting sexy on Valentine’s Day. AdWeek reports BK will be offering an ‘Adults Meal,’ that comes in a specialized box, much like a kids meal. The box comes with two Whoppers, two french fries, two beers and a romantic adult toy on the inside. “Kids have got their ‘Kid’s Meal.’ But what […]
0 comments by Liam McGuire on 8/27/2015
Burger King has sent out a challenge to McDonald’s – they want to team up with their competitor and create the McWhopper in the name of peace. For Peace Day, held September 21st to honor world peace, the company has asked McDonald’s to work with Burger King in order to influence change. BK wants to […]
0 comments by Stephen Freyman on 5/6/2015
According to Fortune, Burger King paid Floyd Mayweather $1 million dollars to have BK’s mascot, The King, appear in the boxer’s entourage. I am fully aware that by writing this I am assisting Burger King’s goal to cause a stir on the Internet and falling, so perhaps I can take a different direction than the […]
0 comments by Stephen Freyman on 3/30/2015
Burger King has returned the famous Chicken Fries. Each year these rebranded chicken tenders are released on a limited basis to create buying interest. This year the ads have been wacky. Burger King has focused on talking chickens finding love with fries and have insinuated Chicken Fries are the love-child. The ad above features a selective male […]
0 comments by David Rogers on 5/21/2014
The familiar Burger King slogan “Have It Your Way” has officially been retired. The fast food chain is now rolling out their new “Be Your Way” slogan which is taking the place of the old 40-year-old jingle. The change is supposed to make customers feel like they can be what they want and live that […]
0 comments by David Rogers on 11/12/2012
The relationship between Danica Patrick and Go Daddy continues. A report from NBC Sports indicates that Patrick will have two Go Daddy commercials airing during this year's Super Bowl. Patrick initially joined forces with Go Daddy back in 2007 and has since done 22 commercials for the domain provider. We appreciate that Go Daddy is […]
