You wouldn't expect the words "Kmart" and "viral" to be put together in a single sentence and have it mean something good for the discount store chain superpower. Alas, Kmart's latest commercial starring a number of people being thrilled at their ability to have items shipped to them has gone viral all over the internet, […]
0 comments by David Rogers on 4/12/2013
It was always a special day when you were sent to school with Lunchables. While other kids suffered through their boring bologna or frightening ham and cheese loaf sandwiches, you could sit back and assemble one of the many varieties of Lunchables. From the standard crackers, meat and cheese packs to the more exuberant pizza […]
0 comments by David Rogers on 4/11/2013
http://youtube.com/watch?v=KOs8tiykHZo?rel=0 AT&T has released a new video that highlights some of the outtakes from the "Bigger is better" commercial featuring Magic Johnson, Larry Bird, Kareem Abdul-Jabbar and Bill Russell. It turns out that numerous ideas were originally on the table and that there was a ton of footage left on the cutting room floor. AT&T wisely […]
0 comments by David Rogers on 4/10/2013
Recently we discussed the latest ad from Progressive where the company shouts "Let's Get Ready to Bundle" through your TV's speakers. One Cincinnati attorney took this message to heart and created a parody where he challenges Flo in the boxing ring. Blake Maislin, a personal injury attorney, challenged Flo in the ring, demonstrating how he'll fight […]
0 comments by Reva Friedel on 4/9/2013
http://youtube.com/watch?v=nEQ2lgtGt3U?rel=0 Dos Equis, the popular beer featuring "The Most Interesting Man in the World", is on a quest to move Cinco de Mayo to May 2nd this year. The popular holiday (some of us here in Chicago call it Cinco de Drinko) happens to fall on a Sunday this year, causing the brand some concern. […]
0 comments by David Rogers on 4/8/2013
http://youtube.com/watch?v=9qz_wyL2C9Y?rel=0 When you think of a "got milk?" commercial, what do you picture? Odds are you're probably thinking of a famous celebrity or athlete with a milk mustache. The California Milk Processor Board is out to change that with a couple ads that abandon the usual brand image strategy and instead attempt to highlight milk's features. […]
0 comments by David Rogers on 4/7/2013
http://youtube.com/watch?v=2WGOnd-byMM?rel=0 Mrs. Robinson, you're trying to seduce me. At least, I think you are but I'm not totally sure because you're practically making love to that burger. The latest Hardee's ad targeted specifically at male consumers features Heidi Klum taking on the role of Mrs. Robinson from the classic movie The Graduate. In the film, […]
0 comments by David Rogers on 4/5/2013
http://youtube.com/watch?v=EvFul32xKCs?rel=0 It's fascinating when two very different companies agree to work together for an advertisement. Here, GEICO is running another one of their "Happier than" spots and reached an agreement to use the Pillsbury Doughboy, mascot of (you guessed it) Pillsbury. The spot isn't too bad. The Doughboy has some tiny luggage, which of course […]
0 comments by David Rogers on 4/3/2013
http://youtube.com/watch?v=gpE-MYBXnag?rel=0 We haven't discussed Progressive commercials very much here at Awful Advertisements. Why? It's mostly due to the fact we feel companies such as Progressive and GEICO are almost too easy of a target. If we dedicated the time to them that they deserve, we'd have to open an entirely new site. With that out […]
0 comments by David Rogers on 4/1/2013
http://youtube.com/watch?v=YBDUfIllcig?rel=0 AT&T's "It's Not Complicated" series of ads have been widely well received. Children are questioned about various topics and their responses are met with some dry humor from comedian Beck Bennett. They're different, they're a bit comical and they're way better than that horrible T-Mobile One, Two Kalamazoo ad. Looking to freshen up their commercials for […]
0 comments by David Rogers on 3/31/2013
If you go back and watch some commercials from 20 or 30 years ago, you're bound to find hundreds and hundreds of ads that leave you scratching your head. One of the best examples comes from Jack in the Box in an ad where the restaurant literally blows up their mascot. Back in 1980, Jack […]
0 comments by David Rogers on 3/29/2013
It's not uncommon for a brand to tinker with their mascot. In fact, every few years companies tend to roll out an updated mascot with new, fresh colors. In the case of Chuck E. Cheese, they took their old rat/mouse/whatever and made him lose weight to give the illusion that they're a healthier establishment. The […]
0 comments by David Rogers on 3/28/2013
How is Tom Brady reacting to the news that he won't have his favorite receiver – Wes Welker – in a Patriots uniform this season? He's filming candy commercials with the Easter Bunny, of course. The spots are for UNREAL candy, a company that prides itself in making candy with natural, real ingredients. The company […]
0 comments by David Rogers on 3/27/2013
http://youtube.com/watch?v=kE1H31FmHV4?rel=0 Gatorade continues to push the theory that if you train hard and drink Gatorade, you'll achieve your goals. We've seen plenty of commercials lacking any creativity preaching this very message. When Gatorade rolled out a new ad with Kevin Durant and Dwyane Wade, we assumed this would be yet another run of the mill […]
0 comments by David Rogers on 3/25/2013
Mentos has two very distinct images in the United States. The first involves their old advertisements which had that catchy song and incredibly cheesy freeze frame (The freshmaker!) which spawned generations of parodies. The other was the brilliant combination of Mentos and Diet Coke which probably gave Mentos their best sales numbers in ages. Other […]
