0 comments by David Rogers on 5/15/2013
J.C. Penney recently ran apology ads directed at customers that were upset when the retailer made some drastic changes such as eliminating coupons (what?) and removing popular brands in favor of carrying other brands targeting younger consumers. After dismissing their CEO and bringing in a new face, the apology ads started running at the beginning […]
0 comments by David Rogers on 5/14/2013
Terry Crews is back with Old Spice. The last time we saw him he was playing music with his muscles, crashing through walls and promoting Old Spice body wash and body spray. This time, he's in two commercials pitching the company's new shaving gel. Not surprisingly, the company has stuck with their advertising formula which […]
0 comments by David Rogers on 5/13/2013
The site CougarLife.com is promoted as a destination for men to date and hook up with a Cougar. If you're not familiar with the "Cougar" expression, it's an older woman that's pursuing sexual relations with a younger man. Think Mrs. Robinson from The Graduate. At the same time, the site aims to hook up older […]
0 comments by David Rogers
With the Stanley Cup playoffs in full swing, it's only appropriate that we stop and take a look back at one of the most memorable ads to come from the NHL. When it comes to advertising, the NHL has a pretty high rate of success. They've used the extremely successful History Will Be Made campaign […]
0 comments by David Rogers on 5/10/2013
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0 comments by David Rogers on 5/9/2013
Need a Mother's Day gift idea? Take her to Hooters. This online ad that we caught running over on ESPN says that if you bring your mom to Hooters on Mother's Day she'll eat for free, assuming she orders a drink and keeps it under $10. What better way to tell your mom how much […]
0 comments by David Rogers on 5/8/2013
Local commercials are comedy gold. They usually take themselves way too seriously and the end result is a mockery of the world of advertising. Then there are commercials like this one for a transmission service in California that leaves all seriousness at the door and raises the bar for local advertisements. We're not sure if […]
0 comments by David Rogers on 5/3/2013
Coke Zero Canada has released an epic short film detailing the triumph of Kevin Wheeler, a hockey player looking to have his one shining moment. Wheeler, an amateur hockey player, is played by Edmonton Oilers forward Jordan Eberle. The saga details the true story of Eberle…er, Wheeler, forgetting his gear before a big game. Hours […]
0 comments by David Rogers on 5/2/2013
Have you ever tried Wodka Vodka? No? Neither have we. Despite the fact we've never tried their product, we can't resist discussing their marketing campaign which reached a whole new level with this sign seen in Chicago Lake Liquors, located in Minneapolis, Minnesota (We know, it confused us too). The photo of this sign attracted […]
0 comments by David Rogers on 5/1/2013
Brace yourself – the marketing campaign for the newest installment of the Call of Duty series has officially started. The new title, simply labeled Call of Duty: Ghosts, isn't scheduled to be released until November. Despite that date sitting roughly six months away, the marketing machine fueled by Activision and Infinity Ward is already up […]
0 comments by David Rogers
http://youtube.com/watch?v=ZfuxNSu1EcQ?rel=0 UPDATE: Mountain Dew appears to be trying to hide all traces of this ad, pulling it and filing copyright claims against people that have uploaded it on YouTube. We'll try to keep it up as long as we can. What are you doing, Mountain Dew? What happened to the days of meatheads doing ridiculous […]
0 comments by David Rogers on 4/30/2013
http://youtube.com/watch?v=hGEIQ5pR6XU?rel=0 Patrick Willis isn't happy with you. When you were asked what you'd like your "upgraded experience" to be from Visa Signature, he noticed you didn't mention anything about strength training with Patrick Willis. Be warned – Willis might come knocking at your door, asking why you made such a decision. In an effort to […]
0 comments by David Rogers on 4/26/2013
If you've ever flipped on ESPN anywhere close to the NFL Draft, you're probably pretty familiar with Mel Kiper. The NFL analyst is one of the faces of ESPN's Draft Day coverage, providing in-depth coverage and opinions on all of the prospects set to enter the league. Kiper's image is now being used in an […]
0 comments by David Rogers on 4/24/2013
The New York Times allowed an online ad depicting a man on the ground with a bloody face to appear next to coverage of the Boston Marathon bombing. The ad appeared next to coverage highlighting the one-week anniversary of the bombing. Not surprisingly, the placement and timing of the ad immediately received complaints. The ad […]
0 comments by David Rogers on 4/23/2013
There are times where a commercial does all of the talking for us. This is one of those amazing times. Honestly, what more can we say about Tony Siragusa pitching "shields" and "guards" for men that evidently drip or leak all over their pants? "Leak a little? Guard your manhood." That's gold. You can also […]
