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during Game Six of the 2015 NBA Finals at Quicken Loans Arena on June 16, 2015 in Cleveland, Ohio. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, user is consenting to the terms and conditions of Getty Images License Agreement.

Nike’s new LeBron ad lights up the internet

Nike has always capitalized on the star athletes who represent them, it’s the main focus of their marketing. Nike’s top athlete, LeBron, is such an icon that any word he says is parsed and analyzed endlessly on hundreds of media outlets. Their ad team capitalized on his team’s recent defeat in the NBA Finals. It’s a […]

Bayer’s ad makes heart attacks somehow more depressing

Bayer has a difficult task of selling heart attack prevention medicine. To advertise, you have to bring up heart attacks and that can be depressing and not conducive to selling a product. There are nuanced and creative ways they could go about this, or they could shove it in our faces in a tactless way.  You […]

Block your ears, Splatoon’s new commercial will melt your insides

First of all, Splatoon is a bad name for a game. I don’t care if it’s an animated paint shooting game that involves paint splatter and cartoons, find a different name. More importantly, don’t advertise the game with some of the most annoying music ever created. https://www.youtube.com/watch?v=pjPOSKnOftA Ok, take a few seconds to recover. I […]

Adobe Marketing Cloud hits close to home at Awful Ads

As a member of the Internet, I understand that page views, clicks, and ‘likes’ are what fuel web-based advertising sales, however I don’t think about it often. For those whose full time job is creating content and running a website, getting those clicks and such can keep them awake at night.

Justin Timberlake’s tequila brand gets wacky

In the liquor industry, getting your name out there is the best way to make your brand succeed. There are so many competitors for shelf space that some companies will do whatever it takes to set themselves apart. Even Justin Timberlake’s tequila, Sauza 901, had to go all out to separate themselves from the pack. […]

A closer look at Burger King crashing the big fight

According to Fortune, Burger King paid Floyd Mayweather $1 million dollars to have BK’s mascot, The King, appear in the boxer’s entourage. I am fully aware that by writing this I am assisting Burger King’s goal to cause a stir on the Internet and falling, so perhaps I can take a different direction than the […]

Dora sells insurance for GEICO

GEICO makes funny commercials – it’s what it does. So it makes sense that a decade after starting main stream advertising they have no trouble finding a new slogan and a few funny commercials to go along with it. From “It’s So Simple a Caveman Could Do It” to its current “It’s What You Do,” […]

Footlocker and Pacquiao get meta

It’s really happening! Six years in the making Pacquiao and Mayweather are finally fighting. Pacquiao might be too old to win, but he can still cash in on that sweet, sweet guaranteed fight payout of $60 million.

Adidas: Good things come to those who take

Adidas has fallen by the wayside in the world of sports. They are not the main clothing or shoe provider for the MLB, NFL, NHL. They do have a few top world athletes who are signed with them. Among them are Andrew Wiggins, John Wall, Joakim Noah, Derik Rose, Dwight Howard, Lionel Messi, the Real […]

Reviewing the Apple Watch… commercial

The Apple Watch preorders are beginning and so are the tech writers’ reviews of the newest gadget on the market. Every product launch by Apple creates a buzz in the air and at the forefront of creating buzz is the Apple commercial for the new item. Since Apple’s inception, the marketing has been a focus […]

Xarelto brings in big name celebrities to sell medicine

I never thought I’d get excited about a blood-thinner, but this Xarelto commercial is a tour de force of manliness I just can’t ignore. The ad features Kevin Nealon, Brian Vickers, and Arnold Palmer who at first glance are an unlikely trio. My theory is that the combination of Nealon (a big name comedian from […]

BMW X5: The third row from hell

This commercial, or a version of this commercial (where the grandmother says something embarrassing in the third row of a car), has come on almost every break in March Madness so it’s getting a bit old. Despite that, it’s laugh out loud funny. https://www.youtube.com/watch?v=2m65RVM_gsk First of all, the commercial hits on subtly introducing the features; […]

That song from the HBO Now ad is in your head

This is the first of many posts focused on the music of an ad. Some ads have songs that get stuck in my head because they’re so catchy. It helps that many ads use mostly chorus and cut up the song to fit the ad’s timing best. This HBO NOW commercial showcases everything you can get […]

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