0 comments by Liam McGuire on 9/1/2015
Mad Max: Fury Road was one of the most exhilarating films ever made. The balls-to-the-wall-action which included massive explosions, car chases and chaos, all done with mostly practical effects, made it a transcendent movie-going experience. Warner Brothers tried to bring that experience to real life, as they partnered with the ride share company Uber to […]
0 comments by Liam McGuire on 8/29/2015
Carl’s Jr. have made it no secret that sex sells. While advertising their restaurant, they’ve traditionally used a formula of having a beautiful models appear in their commercials – whether that’s Kate Upton, Emily Ratajowski or Sara Underwood – provocatively eating their food. The restaurants latest star is UFC champion Ronda Rousey. The 28 year […]
0 comments by Liam McGuire on 8/27/2015
Burger King has sent out a challenge to McDonald’s – they want to team up with their competitor and create the McWhopper in the name of peace. For Peace Day, held September 21st to honor world peace, the company has asked McDonald’s to work with Burger King in order to influence change. BK wants to […]
0 comments by Liam McGuire
DirecTV has had success with a campaign which pits a celebrity or athlete (who have DirecTV) vs alter-egos of themselves (who have cable). Think Tony Romo and Arts & Craftsy Tony Romo or Rob Lowe & Meathead Rob Lowe. It’s supposed to be a parody of the famous person who’s front-lining the ad. So far, […]
0 comments by Liam McGuire on 8/24/2015
In a new advertisement by Unicharm for their menstrual products brand, SOFY BeFresh, the Australian company created an offensive fat shaming spot, which is one of the dumbest of the year. In the spot, when a woman gets her period, she becomes much larger physically than she was before. This bigger version of the woman […]
0 comments by Liam McGuire on 8/23/2015
The upcoming Madden NFL 16 video game is coming out soon, and with it comes an absolutely bonkers advertisement for the popular series. There’s a lot to digest in this one. The spot stars Dave Franco as Blade Johnson, Christopher Mintz-Plasse as Janet and a bevy of NFL stars including Rob Gronkowski, Julio Jones, Antonio […]
0 comments by Liam McGuire on 8/20/2015
Footlocker is in a category all of its own in terms of producing great commercials starring athletes. As long as they keep making great spots, we will continue to share them. One of their latest spots features Oklahoma City Thunder star Kevin Durant (and friends) and it’s all about the jubilation of eruption. https://www.youtube.com/watch?v=QMStPjv0CdI The […]
0 comments by Liam McGuire on 8/19/2015
ESPN released an ambitious advertisement which features the many teams, mascots, coaches and players of NCAA College Football. The spot seems to draw inspiration from a variety of things. The first couple scenes are reminiscent of Game of Thrones, as Ohio State coach Urban Meyer announces “they’re coming,” in a call to defend his throne, as […]
0 comments by Liam McGuire on 8/12/2015
Rob Gronkowski is one of the NFL’s most marketable stars. Unlike teammate Tom Brady, who (pre-deflate gate) is known for his squeaky clean image, Gronkowski is the ultimate bro who crushes beers and isn’t afraid to speak his mind. The NFL offseason is often hailed as the Summer of Gronk for a reason. Gronk has […]
0 comments by Liam McGuire on 8/9/2015
There have been persistent rumors that NBA superstar LeBron James is going to suit up with the Looney Tunes in a new adaptation of the classic film Space Jam. While nothing has been announced, we have a great holdover as Jordan shoes have released a new video which pits Los Angeles Clippers forward Blake Griffin […]
0 comments by Liam McGuire on 8/4/2015
Foot Locker has a
0 comments by Liam McGuire on 8/2/2015
Sometimes the best publicity comes from unlikely places. Case and point, it went viral that a little kid in Louisiana had a hero themed birthday, but it wasn’t an Iron Man or Batman theme. Instead it was for his most noteworthy idol, personal injury lawyer Morris Bart. “He’s always been very drawn to Morris Bart […]
0 comments by Liam McGuire on 7/25/2015
Sling TV wants to let customers know you’re not going to be bullied when signing up for cable anymore. In their latest spot “TakeBackTV: Old TV Model,” the company uses bullying as a way to relate to old methods in signing up for a cable package. https://www.youtube.com/watch?v=k2AKQ-aTh7U “You’ll pay for 400 channels and like it,” […]
0 comments by Liam McGuire on 7/22/2015
Windows 10 is almost officially out and Microsoft released a new commercial to pair with it. This spot hits all the commercial checklist cliches. We have multiple toddlers making funny faces, lush landscapes, a generic voice over, pop-song and a catchphrase – the future starts now – that sounds like it could be used for […]
0 comments by Liam McGuire on 7/18/2015
America. Freedom. Gasoline? This ad by Marathon Petroleum has pulled out all of the cliches to make their new commercial for gasoline as Americanized as possible.
