Jessica Simpson has a $4 million endorsement deal with Weight Watchers that she received shortly after a pregnancy. Weighing in at 170 pounds, Weight Watchers extended the deal in the hopes of reaping the rewards of transforming Simpson back to her slimmer self. Weight Watchers deployed a series of ads, such as this one, […]

Jessica Simpson’s pregnancy leaves Weight Watchers in a bind
0 comments by David Rogers on 1/20/2013