Have you ever noticed how most credit card commercials depict the consumer swiping their credit card in the wrong direction? It happens all of the time. In an effort to keep the company’s name and logo in view, the commercial will show an individual swiping their card the wrong way. American Express is the most […]

Local commercials for lawyers or law firms are usually pretty brutal to watch. There's a bunch of legal jargon and the vague promise that they'll be able to "help" your situation. They're absolutely painful to sit through. Thankfully, J. Michael Gallagher from Seattle has changed the way we view local divorce attorney advertisements. Why not […]

Shredded Wheat from Post isn't a very exciting product. Even in the world of cereals, Shredded Wheat is near the bottom of the list in terms of entertaining and interesting cereals. Let's face it – you'll never be Cinnamon Toast Crunch, Shredded Wheat.  So, what's the best way to market a fairly dull brand of […]

Old Navy's latest commercial discussing their "Fancy Jeans" is an early contender for Worst Ad of 2014. It's creepy, it's annoying and it's constantly on TV.  Set in an airport security line, a TSA agent gets a little too close and a little too personal with a woman wearing Old Navy jeans. Stereotypes ensue (woman […]

What's the best way to sell automotive insurance? If you said you'd promote your company's low prices, benefits or ease of use, you're sadly mistaken. The correct answer is you're supposed to demonstrate why car insurance is important by showing what happens when Ryu from Street Fighter destroys your car. Be warned: You probably won't […]

Trojan ads are usually pretty predictable. The company promotes a new product they tout as being "revolutionary" or they reiterate how important it is to practice safe sex. Either way, their products are going to change your life…or so we're told. We imagine it's fairly difficult to market a company such as Trojan, but we've […]

You can now go to KFC and pick up a pot pie (well, a fast food version of one at least) and a drink for just $3.99. While we could sit here and speculate what's really in that "pot pie" they're selling, we just can't get past how annoying KFC's ad is for their new […]

Patrick Kane is one of the most recognizable names and faces in the NHL. Prior to T.J. Oshie's heroics against Russia, Kane may have also been the most familiar name on Team USA. Because of this, it was really no surprise when McDonald's selected him to be in their advertising campaign for the Winter Olympics […]

How do you market potato chips? Is it by taste? Crunch? Value? None of the above. According to Lay's, you sell potato chips by showing cannibalism. Specifically, you show Mr. and Mrs. Potato Head eating potato chips.  Ah yes. Cannibalism never looked so tasty.  http://youtube.com/watch?v=LvFLJn0ZIaQ?rel=0 This concept isn't creative. We've seen numerous edible characters devouring […]

The Sunday Times, one of Britain's largest-selling Sunday newspapers, wanted to show off their newly redesigned culture section of their website and paper. Instead of just announcing the change, they created an incredible ad which is both a masterful tribute to pop culture and an extremely impressive artistic accomplishment.  As you watch the video below, […]

Super Bowl 48 is in the books. As we turn the page on the most popular advertising day of the year, we're left debating all of the ads which filled our screens. Was this a good year for ads or were they on par with Peyton Manning and the Broncos? Here are our selections for […]

Most of the ads we discuss here have pretty basic production values. Some commercials seem slapped together while others fit the generic mold of TV advertising. Once in a great while an ad will come along which will blow everything else out of the water when it comes to the production and quality of the […]

At 6' 10", NBA star Kevin Love towers over most average individuals. One would imagine that he has a fairly large appetite to go along with his large stature. At least, that's the point Taco Bell is trying to make in this ad for their XXL Steak Nachos.  Watch Kevin Love do big man things: […]

We've given Boston Market plenty of attention lately due to the bizarre Kellen Winslow Jr. story and the company's incredible response. Now is as good a time as ever to look through the advertising archives and unearth an old Boston Market classic.  This ad from 1997 features Keith Olbermann in a spot which spoofs the […]

The marketing team for Beats by Dre should probably go out and buy some lottery tickets. Remarkably, the company was seemingly able to predict that Richard Sherman would be one of the biggest talking points in sports before Sherman delivered his now famous post-game interview. Check out this Beats by Dre commercial which was uploaded to […]