0 comments by David Rogers on 3/31/2013
If you go back and watch some commercials from 20 or 30 years ago, you're bound to find hundreds and hundreds of ads that leave you scratching your head. One of the best examples comes from Jack in the Box in an ad where the restaurant literally blows up their mascot. Back in 1980, Jack […]
0 comments by David Rogers on 3/29/2013
It's not uncommon for a brand to tinker with their mascot. In fact, every few years companies tend to roll out an updated mascot with new, fresh colors. In the case of Chuck E. Cheese, they took their old rat/mouse/whatever and made him lose weight to give the illusion that they're a healthier establishment. The […]
0 comments by David Rogers on 3/28/2013
How is Tom Brady reacting to the news that he won't have his favorite receiver – Wes Welker – in a Patriots uniform this season? He's filming candy commercials with the Easter Bunny, of course. The spots are for UNREAL candy, a company that prides itself in making candy with natural, real ingredients. The company […]
0 comments by David Rogers on 3/27/2013
http://youtube.com/watch?v=kE1H31FmHV4?rel=0 Gatorade continues to push the theory that if you train hard and drink Gatorade, you'll achieve your goals. We've seen plenty of commercials lacking any creativity preaching this very message. When Gatorade rolled out a new ad with Kevin Durant and Dwyane Wade, we assumed this would be yet another run of the mill […]
0 comments by David Rogers on 3/25/2013
Mentos has two very distinct images in the United States. The first involves their old advertisements which had that catchy song and incredibly cheesy freeze frame (The freshmaker!) which spawned generations of parodies. The other was the brilliant combination of Mentos and Diet Coke which probably gave Mentos their best sales numbers in ages. Other […]
0 comments by David Rogers on 3/23/2013
Ford of India has some explaining to do after they ran a series of ads depicting hostage and bondage situations in print materials promoting the Ford Figo hatchback. The ads were designed to promote the expanded cargo room in the Ford Figo, but it's safe to say that this might not have been the best […]
0 comments by David Rogers on 3/22/2013
You've just settled in to watch hours and hours of NCAA tournament coverage on CBS. Instead, you're met with Alan Kalter, the man famous for being the announcer on the David Letterman show, and he's here to talk to you about your colon. Kalter wants you to get a colonoscopy. In fact, he's having one […]
0 comments by David Rogers on 3/21/2013
http://youtube.com/watch?v=Zmq_0OMpW1c?rel=0 Sorry Bryce Drew – your memorable buzzer beater in 1998 that pushed No. 13 Valparaiso past No. 4 Ole Miss was awesome, but apparently it's not as awesome as an astronaut. At least, that's what AXE is telling us in their new commercial for AXE Apollo where a galactic spin is added to an iconic […]
0 comments by David Rogers on 3/20/2013
McDonald's and annoying, pointless advertisements go hand in hand. Unless you've permanently removed it from your memory (lucky you), you'll recall the "Fishy Fishy" song which made television nearly unwatchable for the better part of a month. As it turns out, those of us in the United States have it easy. This French McDonald's ad belongs […]
0 comments by David Rogers on 3/19/2013
This Canadian print ad for Purina's Fancy Feast cat food is a real head-scratcher. We understand the overall concept, that while your other dreams won't come true at least your dream of feeding your cat some fancy food will, but we're struggling to understand how anyone out there thought this concept would produce a worthwhile […]
0 comments by David Rogers on 3/17/2013
Your browser does not support iframes. The Seattle Mariners have produced some terrific commercials over the course of the past several seasons. In fact, the Mariners have often received more positive buzz about their advertising than they have about their play on the field. From a commercial that perfectly captivated the phenomenon that was Ichiro […]
0 comments by David Rogers on 3/15/2013
http://youtube.com/watch?v=zYobaOOlqaE?rel=0 What are Bobby Knight and Digger Phelps up to these days? They're sharing a 2 for $20 at Applebee's, of course. The two are enjoying a meal, allegedly bonding over some of Applebee's entrees. A buzzer-beater sets Phelps off, yelling at Knight before gently he gently knocks over a stool. Knight steals the show, telling […]
0 comments by David Rogers on 3/13/2013
http://youtube.com/watch?v=iwEomDcoG1c?rel=0 Gatorade has released a new commercial titled "The Path of the Lightning Bolt" which takes us on a journey through sports history as Gatorade evolves from its creation to the product we know today. Starting back in a lab at the University of Florida and traveling through time to the present day, the company […]
0 comments by David Rogers
http://youtube.com/watch?v=Q5mHPo2yDG8?rel=0 Pepsi MAX disguised Jeff Gordon and sent him to a used car dealership. Gordon then asked one unsuspecting car salesman to go for a test drive – one he won't soon forget. Assuming the car salesman isn't in on it – judging by his believable reactions, we don't think he is – this is […]
0 comments by David Rogers on 3/12/2013
http://youtube.com/watch?v=_gWk_yKtEdo?rel=0 What better way to promote your "Stress Protect" deodorant than by making innocent people think they're wanted fugitives? This Nivea ad – or should we say event/stunt – was filmed at an airport in Germany where unsuspecting people were placed at the center of a police manhunt. The individuals had their picture discretely taken […]
