0 comments by David Rogers on 10/3/2012
Nintendo is ramping up their marketing campaign for the 3DS and their approach might surprise you. Instead of targeting gamers, Nintendo is trying to target non-gamers in two spots that feature Gabby Douglass and Dianna Agron. By tackling non-gamers, Nintendo is seemingly trying to tackle the market that's currently pursuing iPads, Kindles and other tablet […]
0 comments by Dan DiLoreto
http://youtube.com/watch?v= Zjrv9-Botx8[/youtube] I am an iPhone user. I have tried the Android phones and had nothing but bad luck. I love my iPhone and have had zero problems with it in the last year*. With that being said, I love a good ribbing about how attached to my iPhone I am. For instance, the new […]
0 comments by David Rogers on 10/2/2012
In their latest ad Google is asking – practically begging – Android users to try out Google+ on their mobile devices. Google+, otherwise known as the Google experiment that still hasn't gotten off the ground, brings some cool features to the Android. Will it be enough to make Google+ relevant? Probably not. If you're at […]
0 comments by Reva Friedel
http://youtube.com/watch?v= EPqYnQYwxfs[/youtube] This new commercial for Virgin Australia confuses me. Why do they waste 60 seconds by having random airplane parts flying through the air to come together and create a plane? I mean, other than the fact that they are being lazy, does it give anyone else negative connotations to see pieces of an […]
0 comments by Dan DiLoreto
http://youtube.com/watch?v= pwDpxF-gQpw[/youtube] Yesterday, we posted the new commercial for Domino's in which they accused Pizza Hut of using frozen dough on their pan pizzas. They talked about how theirs were fresher and made daily, never frozen. The ad agency CP+B was behind the pizza bashing ad spot. Yesterday, Arby's Restaurant posted their new ad, seen […]
0 comments by David Rogers on 10/1/2012
Gus Johnson brings an unparalleled level of excitement to the games he covers. At times, he seems to explode with said excitement as he gives enthusiastic play-by-play. In the latest commercial from Fox Sports, Johnson explodes – literally – while a bomb squad tries to defuse him. We're not sure if Fox is implying Johnson […]
0 comments by Dan DiLoreto
Think Michigan vs. Ohio State Think Boston Red Sox vs. New York Yankees. Rivalry is what keeps sports alive. It is also what makes or breaks a business. In this case, we are talking Domino's vs. Pizza Hut. This rivalry is 15+ years old and it continues to impress me. Although neither company calls […]
0 comments by Dan DiLoreto
http://youtube.com/watch?v= CeEbnbvk7tM[/youtube] We have all seen a Smart car on the road. They are that little go-kart thing that almost gets caught under our bumpers. Personally, I think they are ugly and dangerous. Ugly because…well…look at them and dangerous because they are really small and if you are in a mid-size SUV or larger, they […]
0 comments by David Rogers on 9/30/2012
http://youtube.com/watch?v=lF4CyF5BbqE?rel=0 Poor Jack. Aside from the fact his head probably stretches out all of his shirts, his wife is quite the piece of work. In Jack in the Box's spot for their waffle breakfast sandwich, Jack competes in a game of Scrabble against his wife. Jack plays "Swavory", a word he invented to describe his […]
0 comments by David Rogers on 9/29/2012
http://youtube.com/watch?v=K_tleJKMl04?rel=0 I'll start off by saying that I'm not a fan of McDonald's. I haven't eaten their food in years and I doubt I will unless I'm looking to feel disgusting and loaded with grease for the next several hours. That being said, their ad promoting the improved Extra Value Menu doesn't make any sense. […]
0 comments by David Rogers on 9/28/2012
FX's The League is comfortable in their jeans. Make that skinny jeans. In an ad that warmly imitates Brett Favre's Wrangler ad – you know, the one where Favre is simply comfortable beyond words in his jeans during a pickup game – The League announces its return on October 11th with a spot that informs us how […]
ESPN Radio host Colin Cowherd has always been someone that played loose with the facts. It could be his offensive and inaccurate social commentary, his making up numbers, or his propensity to lean on lazy stereotypes and insulting analysis that has no basis in reality. Any time I see Colin Cowherd appear on my television […]
0 comments by David Rogers on 9/27/2012
The folks in charge of La-Z-Boys marketing must have been watching a bit too much Seinfeld when creating their new ad starring Brooke Shields. Change the phrase "Get out" to "Shut up" and boom – commercial finished. Unfortunately, while we laughed at Elaine when she shoved Kramer through a doorway, watching an annoying woman shove […]
0 comments by David Rogers
We were skeptical when we heard Greg Jennings was going to appear in a series of advertisements for Old Spice. Our fears were realized when we took in the first spot featuring Jennings, an ad that lacked the typical Old Spice charm and humor. Thankfully, Old Spice rebounded and all it took was Jennings actually […]
0 comments by David Rogers on 9/26/2012
http://youtube.com/watch?v=1iEtW0CNGyY?rel=0 There's bad advertising and then there's Forearm Forklift advertising.
